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Executive perspectives, proven strategies, and helpful resources designed to power your partnership with Google Cloud.
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How partners are scaling smarter with Google Cloud MarketplaceA new study shows how partners win larger deals, longer agreements, and stickier accounts.11-min read
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New AI tools help partners increase efficiency and growthNew AI-powered tools from Google Cloud help partners automate SOWs and accelerate growth.3-min read
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Partner growth with Google Cloud: A strategy for maximized and sustained earningsThe partner ecosystem flywheel: A new Canalys roadmap for market-leading growth fueled by Google Cloud AI and data.4-min read
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Real world AI successBen Kessler, CEO of 66degrees, sat down with CRNtv to share insights on how their Google Cloud partnership has been instrumental in delivering real business value to their global customer base.Video (1:47)
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Google Cloud partners poised for share of $158.6B generative AI channel opportunityLearn how Google Cloud's AI, partner-first strategy & investments boost partner profitability.4-min read
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The power of three: How Google Cloud's co-selling and services strategy creates a win for partners, customers, and GoogleNew processes improve co-selling and services, driving growth for partners, customers, and Google.4-min read
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Executive corner
Perspectives from the leaders driving innovation within the Google Cloud partner ecosystem.
New initiatives & incentives to simplify deals, improve economicsWe're reimagining partner economics on Marketplace to help you earn more on every deal and accelerate your go-to-market.12-min read
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Partnering for success: Field alignment, earrings, and readinessGoogle Cloud is transforming its partner ecosystem for the AI age. Learn about our enhanced co-selling and services approach to drive business growth.Video (22:02)
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Partner innovation
Discover how partners are solving customers’ biggest business challenges with Google Cloud.
ElasticElastic equipped Flockx with Search AI on Google Cloud, deploying intelligent agents that autonomously discover and connect people with local communities and events.5-min read
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MHPLuxury car brand Aston Martin Lagonda and MHP deliver a next-generation vehicle configurator across web, VR, and retail stores using Google Cloud to deliver a world-class luxury customer experience through innovation.3-min read
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SADASADA enabled apree health to migrate millions of users and modernize its complex healthcare platform on Google Cloud, achieving zero downtime, enhanced security resilience, and streamlined operations.5-min read
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SAPTrellix gained an uninterrupted, end-to-end quote-to-cash flow customer view by leveraging SAP on Google Cloud, BigQuery, and Apigee.4-min read
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Google Cloud Marketplace
A smarter way to try, buy, and use apps
Independent Software Vendors (ISVs), data providers, services partners, and resellers can reach more customers, accelerate deal cycles, and grow revenue by selling solutions and services on Google Cloud Marketplace
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Industry voices
Stay up to date with the latest partner news
Access expert perspectives on Google Cloud's partner landscape, product breakthroughs, and emerging AI opportunities for your business.